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But what about investment jewelry?

You Deserve Cheap, Fake Jewelry, Just Like Coco Chanel

Coco Chanel, 1930s fashion icon (and alleged Nazi sympathizer, let’s not play), had many wise things to say about beauty. Like, “Before you leave the house, look in the mirror and take one thing off,” which is both tasteful and minimalist.

Most importantly though, she said: “Costume jewelry is not made to give women an aura of wealth, but to make them beautiful.”

Costume jewelry is cheap and fake, made to look like real precious gems and metals. So she’s making a statement about the purpose of jewelry. But she’s also saying that you don’t have to be wealthy to be stylish and attractive. In other words: your monetary worth does not determine your worth as a person.

Chanel went on to say, “It’s disgusting to walk around with millions of dollars around the neck because one happens to be rich. I only like fake jewelry… because it’s provocative.” Now this is the kind of opinionated anti-bullshittery I can get behind. And I’ve kept it in mind with all my jewelry purchases.

This timeless genius of style believed there was no shame in wearing fake jewelry because economic circumstance should not determine beauty. And also because the Nazis stole every precious gem in Paris. But I digress.

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